Wasabi Technologies has introduced the Wasabi Impact Circle, a sustainability initiative designed to help partners and Managed Service Providers (MSPs) measure and address the carbon emissions associated with their clients' cloud storage usage.
Powered by Zero Circle, a sustainable finance marketplace, the Impact Circle enables businesses to track the carbon footprint of their storage and compensate for emissions by purchasing carbon credits. These credits support verified climate projects in different regions.
Research indicates that sustainability is becoming an increasingly important consideration for organisations when selecting a cloud storage provider. As AI-driven data growth continues to increase storage demand, many enterprises are looking for ways to better understand and reduce their emissions. The Wasabi Impact Circle provides partners with a way to support climate initiatives while aligning with their clients' sustainability objectives.
The Wasabi Impact Circle expands Wasabi's collaboration with Zero Circle. The partnership previously introduced an invoice-based carbon footprint calculator that allows users to upload invoices and estimate the emissions associated with their cloud storage usage.
The Impact Circle provides partners with tools to manage emissions and support broader sustainability initiatives through a portfolio of carbon credit projects.
Users can choose from different carbon credit portfolios based on their sustainability goals, climate priorities, and preferred types of projects.
Zero Circle manages the sourcing and distribution of carbon credits within each portfolio.
Customers can also prioritise projects based on factors such as simplicity, integrity, and innovation.
The launch of the Wasabi Impact Circle forms part of Wasabi's broader focus on sustainable cloud storage, providing businesses with a way to estimate and compensate for storage-related emissions through carbon credit purchases.
