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Zendesk Q&A with Emma Acton: Inside the shift to brand-led, AI-driven marketing

In a Q&A with Zendesk’s VP Marketing EMEA, Emma Acton reflects on how enterprise marketing is evolving. She discusses the shift towards brand-led demand, the continued evolution of account-based marketing, and the growing complexity of measuring customer journeys in an AI-driven environment.

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Zendesk Q&A: Matthias Goehler on AI, automation, and the future of customer experience

Zendesk EMEA CTO Matthias Goehler discusses how AI is reshaping customer service, from automation and cross-channel experiences to security, human empathy, and the shift toward more proactive support.

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Guardz Q&A: Agentic AI, strategic partnerships and building MSP-first security platforms

In this Q&A, Doni Brass, SVP Product Strategy & Community at Guardz, discusses how MSPs are adapting to rising cyber threats, the shift toward platformisation, and how AI-driven automation and strategic partnerships are reshaping security delivery for small and medium-sized businesses.

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DigiCert Q&A: AI threats, certificate lifecycle risk and channel strategy

In this Q&A, Christian Stanford, RVP EMEA Channels at DigiCert, discusses the company’s channel-first strategy, the growing urgency around certificate lifecycle management, and how partners can help organisations navigate AI-driven security risks, compliance demands and emerging threats such as quantum computing.

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Atlassian Team '26: The growing role of context in AI-driven workflows

At Atlassian Team '26 in Anaheim, industry leaders gathered to explore the next phase of AI, where context-aware systems and platform enhancements are set to redefine how work is automated and scaled across organisations.

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Key Causes of Data Loss: It’s Not all Ransomware’s Fault

By Graham Jarvis, Freelance Lead Journalist, Business and Technology, Trudy Darwin Communications, for Bridgeworks Ltd.

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Latest Video

Early warning system acts as cybersecurity ‘decoy’

Cesar Cid de Rivera, INTL VP of Systems Engineering at Commvault, discusses the cybersecurity landscape in depth, as well as outlining Commvault’s Metallic ThreatWise solution, an innovative approach to combatting the bad actors.

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